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arts | arts district | awareness | events | local art | painting | promotion | public art | sponsorship
A summary of the idea, the needs it serves, and a description of a possible pilot program
While the Pittsburgh arts culture continues to flourish in some quarters, broad-based awareness, support, and attendance is still some distance away. Without wide reaching engagement, the artistic dialogue cannot grow sufficiently to sustain itself and innovate further. Pittsburgh is in need of arts promotion that goes beyond the already ‘art aware' and directly engages the wider community.
Art Aware would put the local art scene in the hands of Pittsburghers throughout the city by including promotional and discount tickets as well as event calendars with the purchase of bottled drinks from vending machines.
Additionally, Art Aware would buy space in vending machines to sell limited edition ‘art tubes' containing a range of possible products including art making supplies, small run printings, and other collectible pieces. Funds collected from these sales could help support artists and buskers.
Tickets and flyers could be designed by local artists. An initial run could be supported through artist & venue fundraising effort or membership.
These ideals are integral to a successful project design
- broadening the throw of Pittsburgh's cultural scene
- promoting Pittsburgh arts and artists in a new way
- increasing attendance and diversity at Pittsburgh arts events
Possible difficulties, pitfalls, and obstacles to consider
- misuse and vandalism of machines
- strategic coordination of promotional vending machines
Learn more about the idea, from genesis to dialogue
Get to know these groups, organizations, projects, and authorities, their current and past activities, the possibility for consultation or partnership, and in-roads to collaboration.
These important questions are asked of each idea. Try your hand at answering them as a way to explore the idea and how to make it happen. Answers to these questions help to demonstrate the Idea's strength and potential for success.
- What level is the idea at? (Research, Planning, Fundraising, Advocacy, Deployment, other (explain))
- What is a reasonable next step/phase for the concept? How can investment move the idea forward?
- What other resources or opportunities are available or necessary to make the idea happen?
- What existing activities or organizations in Pittsburgh duplicate some or all of the program components? How can this idea compete with, complement, and/or learn from these other activities?
- Who should be included in this discussion? Does the concept call for outside consultation or assistance from other organizations?
- How should the idea be promoted?
- How should project success be measured?
- What questions should be asked of a proposal for this project?
These questions address some of the anticipated programmatic concerns that come with administering small projects. Consider them test questions for model projects-- responses should be incorporated into the project's design.
- What promotions will the coupons offer?
- What venues, events, artists, and organizations will be involved?
- What strategy will be used to place promotional vending machines?